References and Projects

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Competitive analysis for an online and internet service provider

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Analysis of customer satisfaction and retention for a public utility company

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Analysis of brand awareness for an innovative information service

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Analysis of the market potential for a machine-to-machine communication solution

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Analysis of the German broadband fixed line market

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Customer analysis for an IT infrastructure supplier in the SAP market

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Analysis of the sales promotion campaign of an internet service provider

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Reduction of churn rate based on a solid analysis of cancellations

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Optimization of the customer service experience for an online shop

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ROI case studies for a software company

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Use Cases for innovative mobile services

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Business segment strategy for a telecommunication service provider

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Identification of new business opportunities with sales partners in the SOA (Service Oriented Architecture) market

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Indirect sales strategy for a supplier of content management software

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Market entry strategy for an IP based telecommunication service

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Marketing plan for a global partner marketing organisation

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Improved customer service management for an online market place

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Process optimization for a telecommunication network operator

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Change management support for a telecommunication provider

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Introduction of a new marketing organization and a new marketing planning process

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Global lead generation for a leading server manufacturer

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Closed-Loop-Marketing for a software manufacturer

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Development of Smart Industry (Industry 4.0) value propositions for a global software company to address the IoT market in Germany

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Planning and execution of alliance marketing

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White paper for an innovative middleware solution

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Video podcasts - customer videos as references in the web

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Development of an innovative sales tool

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Improved online lead generation of a software supplier in the B2B environment

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Optimization of the email marketing of a leading provider of managed hosting services

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Idea generation for product bundling

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Development of a market leader strategy and support of the go-to-market

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Revenue assurance for a catering & logistics provider

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Development of Smart Energy value propositions for a global software company to address the IoT market in Germany

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Analysis of how online marketing is deployed in specific industries

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Benchmark analysis of customer communication along the customer life cycle for a utilities company

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Development of a KPI customer centricity cockpit for a telecommunications and energy service provider

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Evaluating approaches of data-based business models

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Analysis of digital presence with a digital status report

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Design of a smart home offering for a leading utility company

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Customer journey mapping for a leading renewable energy provider

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Digital Trend Analysis

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Innovation strategy and conceptual design of an innovation center as a central organizational unit

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Strategy workshop on new business approaches for a digital classified directory

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Process development for the exhibitor recruitment

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Tender management for broadband expansion

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Product marketing beyond the core business of an energy discounter

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Portfolio analysis of energy and technical services

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Analysis of online-behavior in the B2B-environment

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Business planning for an E-Commerce supplier

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Development of a data-driven model for value creation in the energy sector

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Digital Strategy

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Go-to-market for a cloud solution in the customer service area

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Exhibitor classification for a global fair organizer

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Customer value oriented corporate planning

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Pricing concept and portfolio management for an internet service provider

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Campaign management for a telecommunication provider