Insights, Strategies, Results

GP+S focuses its range of services on Business Development, Marketing, Sales and Customer Services. We can look back on 15 years of experience and more than 2000 successfully delivered projects.

Our guiding principle is to think “from the outside to the inside”, as markets and customers provide the starting points for our thinking. This approach implies that we start our projects by building a detailed picture of the initial market situation. Based on these insights, we develop strategic recommendations for each task; and subsequently, we implement the concepts together with our client.

As our client, you can choose either a specific service from our portfolio or a holistic “full-service”. In any case, you will benefit from a full range of competences that only a few consultancies can offer. We deliver our services both as traditional consulting projects and as interim management mandates.  

Familiarize yourself with our range of services and put us to the test.

A detailed information base is the key pillar of every successful strategy or powerful concept. Acting upon this conclusion, GP+S operates its own research center for the execution of market, competitive, and trend studies. Our in-depth knowledge of survey methodologies and data analytics enables us to use a wide range of assessment approaches and methods.

Market Analyses | Trend Analyses | Competitor Analyses | Digital Assessment

We collect data using secondary sources as well as primary studies. As a general contractor with certified partners, we conduct every type of study, from expert interviews to large field studies, all over the globe. Being market insiders and strategists, we have the competence to execute studies professionally plus the knowledge to draw the right conclusions and derive recommendations tailored to your business. In the context of digital strategies and customer-centric support concepts, digital assessments and customer journey analyses are currently in high demand.

When aspiring to successfully capture and/or secure new market positions, companies face multiple challenges. They constantly have to rethink their portfolio of products and services, develop new business models, or even tap into new business areas and markets. The current digitization effort in many industries increases this pressure and raises new questions. Companies must understand which new business opportunities are generated through digitization but they also need to learn how to ensure the competitiveness of their existing business models.

New Business Areas & Service Offerings | Product-Roadmap | Business Planning | Innovation Management

Our range of services ranges from identifying new business opportunities and realigning the product and service portfolio to designing new business models and associated business case scenarios.

The GP+S key to success: a consistently strong market focus, interdisciplinary competence, expertise across industries and proven methodologies. After all, companies need to address the issues of future Innovation Management, i.e. how to continually support and drive innovation in increasingly dynamic markets.

Ambitious targets cannot be reached without a compelling strategy and stringent implementation management. This applies across the board – from the corporate level to the business units to the departments.

Business and Digital Strategy | Go-to-Market Strategy | Controlling & KPIs | Processes and Organization

GP+S provides support in various strategic tasks, such as developing custom digital strategies, preparing market entry strategies, or reviewing and adjusting existing marketing and sales strategies. Robust situation and trend analyses, a consistent market focus, the application of innovative methods, and feasible solution concepts play a decisive role in such endeavors. To ensure the successful execution of strategies, we support the definition of appropriate KPI and controls as well as the realignment of processes and organizational structures, and the implementation of the prerequisite systems and technology modules.

In times of highly competitive markets and well-informed customers who rely heavily on mobile devices, success in the marketplace hinges on the “hit rate” of communication programs and measures. Customers are faced with an increasing number of media, channels and messages to choose from. Consequently, they need to decide very quickly if an offer is relevant to them or not. For the purpose of customer acquisition, GP+S puts great emphasis on to-the-point messaging, innovative customer approaches, and the usage of meshing multi-channel campaigns. Due to our combined market, business and technology expertise, we understand the customer’s requirements in great detail. GP+S knows via which contact points and media customers can be reached in the most effective way – including mobile solutions, location based services, and marketing automation.

Digital Marketing | Campaign & Lead Management | Multi-Channel Management | Sales Enablement

We are happy to support you in all measures of digital and conventional customer acquisition. GP+S not only develops marketing and sales concepts but also ensures the implementation of these concepts as a full-service provider or in cooperation with your current provider. It is completely up to you to which extent you use our range of services. If required, we provide you with an implementation manager for more comprehensive and longer-term programs.

In times of increasing competition, complex digital communication channels and ever- changing customer behavior, professional customer management becomes a key success factor. More often than not, today’s customer interaction is based on “internal criteria” rather than on the customer’s perspective.

Customer Journey Analysis | Data Analytics & Customer Value Management | Customer Management Strategy | Channel- & Touchpoint Optimization

In the development of customer relations, GP+S relies on a solid analysis of customer expectations, the customer journey and the customer structure. On this basis and in collaboration with our clients, we develop tailored customer management strategies, customer-oriented processes, and consistent customer experiences along the customer contact chain. Our goal is to help clients enhance customer retention and to transform customer satisfaction into customer loyalty for long-term added value.

What our customers say:

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We answer your questions

You have questions or want to learn more about our hot topics or service offerings? Please contact us. We are happy to be at your service.

Klaus Steiner GP+S Consulting
Klaus Steiner

General Manager

Phone: +49 6172 - 4 95 56 121
klaus.steiner@gps-consulting.com

Service focus:
Strategy & Management
Market Intelligence

Ulrich Porst GP+S Consulting
Ulrich Porst

General Manager

Phone: +49 6172 - 4 95 56 110
ulrich.porst@gps-consulting.com

Service focus:
Innovation & Products

Jörg Gerlach GP+S Consulting
Jörg Gerlach

General Manager

Phone: +49 6172 - 4 95 56 122
joerg.gerlach@gps-consulting.com

Service focus:
Customer Acquisition

Cordula Böhm

General Manager

Phone: +49 6172 - 4 95 56 151
cordula.boehm@gps-consulting.com

Service focus:
Customer Development
Interim Management