Initial Situation
The Business Goal was to develop a data-driven business model. By means of an intelligent comparison platform, customer-specific product/service offers were to be played out. The business idea was described and a business case was created. Now the cross-functional team had to test this idea in the market with an MVP.
GP+S Services
- Analysis of the data management requirements based on the product definition and support in product development
- Support of market research regarding data related partner management
- Creation of a data model for the MVP
- Identification of relevant data sources and interfaces
- Formulating the requirements for the platform and data architecture
- Training of the machine learning algorithms with training, validation and test data
- Regular quality control in the development process and establishment of processes for long-term quality assurance
- Design and integration of an intelligent virtual assistant
- Roadmap planning, modeling the requirements for multiple future revenue models
Results
- Rapid and focused development of an MVP that could be tested with customers
- Focused integration of UX optimized communication solutions such as a BOT, “dialog engine” (system for creating intelligent BOT dialogs)
- Development of a “recommender system”: algorithmic determination of product recommendations to strengthen the success factor “competence”.
YOUR CONTACT
Jennifer Egenolf
GP+S Consulting GmbH
Schaberweg 28 a
61352 Bad Homburg